Triangle Equities and The Michaels Organization have announced the topping out of 111 Willoughby Street, a 40-story Class-A mixed-use residential high-rise tower in the heart of Downtown Brooklyn alongside joint-venture partners Geolo Capital, with financing provided by Helaba Bank. The 204,000-square-foot development brings quality housing to the region, as well as commercial and community space. It is expected to welcome residents in the 2nd quarter of 2025.
“We are proud to celebrate next steps toward delivering quality affordable and market-rate housing—as well as best-in-class commercial space and a new home for St. Boniface’s Newman Parish Center—to current and future residents of Downtown Brooklyn alongside our project partners,” says Brett Goldman, Executive Vice President of Leasing and Development for Triangle Equities.
Ideally situated across the street from the Jay Street-MetroTech subway station and amid a slew of retail and dining options, academic institutions, cultural offerings, and green space, 111 Willoughby Street includes ground-floor commercial space, as well as residential space occupying floors six through 40. Of the 227 total rental units, 69 will be designated as affordable. Residential amenities include a 24-hour concierge, coworking space, community kitchen, fitness center, and indoor/outdoor rooftop lounge.
“We are extremely grateful for our partnership with Triangle Equities and Geolo Capital to bring this beautiful mixed-use development to the premier location of Downtown Brooklyn and to the St. Boniface Parish for entrusting us with bringing their vision for a reimagined community center to fruition,” said Kristina Vagen, Regional Vice President of Development for The Michaels Organization. “We are thrilled to begin welcoming residents to 111 Willoughby next year.”
Notably, the building’s landowner, the Roman Catholic Archdiocese of Brooklyn, liaised with the development team to demolish its existing offices to accommodate the building, which will be the new home of the Church’s 20,000-square-foot community ministry center for the St. Boniface parish, the Newman Parish Center.
The development caters to a growing Brooklyn-based workforce as well as those seeking convenient access to Brooklyn and Manhattan, with transportation options including close proximity to multiple subways, including the A, C, F, and R trains at the Jay Street-MetroTech station to the west; the 2 and 3 trains at the Hoyt Street station to the south; and the B, Q, and R trains at the DeKalb Avenue station to the east; as well as several MTA bus routes and several Citi Bike stations within walking distance.
About Triangle Equities: Triangle Equities is a full-service, real estate development firm that is prepared to tackle and solve the most difficult development challenges. By actively embracing the complexities inherent to responsible urban development, Triangle achieves sustainable results and unlocks substantial value for its investors, tenants and the communities in which it builds.
About Michaels: Michaels is a national leader in residential real estate offering full-service capabilities in development, property management, construction, and investment. Serving 200,000 residents in more than 600 communities in 39 states, D.C., and the U.S. Virgin Islands, Michaels is committed to crafting housing solutions that jumpstart education, civic engagement and neighborhood prosperity and to creating Communities That Lift Lives.
About Geolo Capital: Geolo Capital, founded in 2005, is the San Francisco-based private equity investment arm of the John Pritzker family office. Historically focused on the hospitality and consumer sectors, Geolo is now a vertically integrated developer, investor and lender for hospitality and multifamily real estate.
Project Team
Developers: Triangle Equities; The Michaels Organization
Financing: Geolo Capital; Helaba Bank
Landlord: Roman Catholic Archdiocese of Brooklyn
General Contractor: ZDG
Architect: GF55
Structural Engineer: DeSimone
MEP Engineer: Cosentini
Geotechnical Engineer: Mueser Rutledge CE
